SearchBlog
by Laurie Sullivan, Staff Writer
What if Google developed ad technology that would call the Web site, determine the ad the site should buy, and automatically purchase and place the ad in the unit? Would … Read the whole story
by Laurie Sullivan
Mobile gives Google "long-term growth insurance." That's how iSuppli's research group IHS Screen Digest describes one of three pillars enabling the Mountain View, Calif. … Read the whole story
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by Joe Mandese
Home remodeling and supply retailing giant Home Depot has pulled its U.S. media account from long-time agency Interpublic's Initiative unit, and moved it to … Read the whole story
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by Joe Mandese
In a surprising development, demand for digital media and advertising services appears to be ebbing among some clients of major advertising agencies, according to … Read the whole story
COMMENTARY
by Gord Hotchkiss, Featured Contributor
Did you see Ricky Gervais hosting the Golden Globes? No? Neither did I. Neither did about 98% of the population of North America, according … Read the whole story
COMMENTARY
by Rob Garner
Make no mistake about it: social networks are a massive foundation for query and navigational behavior that most often mirrors and reflects what is … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Google never talks about it but the Mountain View, Calif., tech company does a darn good job of targeting ads based on behavior. I … Read the whole story
by Laurie Sullivan
Marin Software will announce Thursday support for global advertisers and agencies operating in Asia Pacific and Japan. The company plans to open offices in … Read the whole story