SearchBlog
by Laurie Sullivan, Staff Writer
Google, Bing and Yahoo brought social media into search, but what if marketers could predict the impact on search engine optimization? Having the perfect tool to optimize social media would … Read the whole story
by Gavin O'Malley
What will CBS Interactive look like under the new direction of Jim Lanzone, founder and former CEO of the online video guide Clicker? "We … Read the whole story
COMMENTARY
by Derek Gordon
The old ecology mantra "reduce, reuse, recycle" is one that could be applied to marketing efforts today. But as recent history has shown, it … Read the whole story
COMMENTARY
by Rob Griffin
It's been an interesting string of weeks, with a couple of groundbreaking announcements from Google. While both are aimed at improving relevance, one is … Read the whole story
COMMENTARY
by Gord Hotchkiss, Featured Contributor
Last week, I took social media to task for making us less social. This week, I'm in Palm Springs for TED Active -- and … Read the whole story
by David Goetzl
Viacom CEO Philippe Dauman reiterated Monday how the company's commitment to research has helped resuscitate networks such as MTV. One emphasis has been a … Read the whole story