SearchBlog
Social is poised to join search as the top two successful media for online advertising, and will command the majority of a marketer's ad budget. Need proof? Facebook crossed into … Read the whole story
Many marketers don't understand how to plan and optimize integrated campaigns across multichannels, though they want to run cross-platform efforts. To enhance that goal, … Read the whole story
- COMMENTARY
I first heard about the earthquake in Japan from a cab driver in Milwaukee. By the time I got to the airport, it was … Read the whole story
- COMMENTARY
Is search dead? From a business perspective, the obvious answer is no, with as much as 40% of all online ad dollars going towards … Read the whole story
- COMMENTARY
I have to admit, I'm in a reflective and sentimental mood these days. Last month my wife and I welcomed our third child into … Read the whole story
COMMENTARYPretty much everyone seems to agree that Bing's recent attempt to promote itself on Twitter using the on-going disaster in Japan was, well, a … Read the whole story
Negatively motivated search behavior can help brands cozy up to consumers. That's according to a study Web Liquid plans to release next week that … Read the whole story
