Today's Question: One company headquartered in Mountain View, Calif. will hold an event in Hollywood on Tuesday. Company executives decided to bring the event to Southern California because I belong … Read the whole story
Google is testing Media Ads, a paid-search ad unit guaranteed to appear at the top of the query results page. The ad, supported by … Read the whole story
eCommerce retailer Amazon.com is the top paid-search advertiser in the U.S., but a margin of two-one over the next biggest-search advertiser, according to fourth-quarter … Read the whole story
Online digital advertising presents opportunities for a variety of companies -- not just movie studios -- to reach audiences as they search for information. … Read the whole story
Google has acquired technology and talent from Canadian mobile startup PushLife that will allow consumers to import their iTunes library into its forthcoming music … Read the whole story
Search engine marketing will become more closely entwined with Facebook and display advertising this year as marketers discover the benefits of cross-channel marketing. That's … Read the whole story
I was working on a client's newly relaunched site recently when I ran into a potential duplicate content issue. Specifically, the client's site had … Read the whole story
>Much has been written about search engine optimization and how it is search marketers can leverage what is known (and unknown) about the underlying … Read the whole story
Bing, Microsoft's search engine, launched the Bing Business Portal, a service to help business owners create and maintain their business information. BBP replaces the … Read the whole story