SearchBlog
Adobe's acquisition of Omniture continues to influence its marketing tools. The latest involves a partnership with OptiMine Software to build out the Adobe SearchCenter+, a search marketing management system in … Read the whole story
Google added a feature that lets marketers see the number of clicks that products generate on Google Shopping within a specific time period. Advertisers … Read the whole story
- COMMENTARY
I served for six years as a director of the Search Engine Marketers Professional Organization. Every six months or so, we'd get together to … Read the whole story
- COMMENTARY
After spending nearly five years in the agency world and being a part of 50+ formal RFPs, it was clear to me that the … Read the whole story
Carol Bartz's rocky tenure makes the case for hiring someone with a strong media background, especially if Yahoo ends up not pursuing any major … Read the whole story
Google acquired the review and ratings service Zagat Survey, known for supporting local businesses and advertisers in the restaurant biz. The deal combines the … Read the whole story
Responding to surging public interest in tablet-style computers and e-readers, and the associated wave of digital editions of magazines, magazine research company Affinity has … Read the whole story
Near Networks will take on mega local business directory and information Web sites like yp.com to offer small businesses online video channels that attract … Read the whole story
