SearchBlog
by Laurie Sullivan, Staff Writer
Remember Jeff Hirsch? He left AudienceScience, a behavioral targeting platform company, last summer and this week surfaced as CEO of Underdog Media, a 12-person shop in Santa Barbara, Calif. The … Read the whole story
COMMENTARY
by Aaron Goldman, Op-Ed Contributor
Cory Treffiletti knew what he was doing when he asked me to join a panel at OMMA Global NY titled, "Why Display is Better … Read the whole story
COMMENTARY
by Janet Driscoll Miller
On Saturday, Disney World and I both turned 40. So for the past few days, I've been vacationing down at Disney World, and I … Read the whole story
by Laurie Sullivan
Advertisers invested 7% more in search advertising during Q3 2011, compared with 6% in the year-ago quarter, according to a report released Wednesday. Overall, … Read the whole story
by Laurie Sullivan
Teaching search marketers the nuances of paid and earned media has become a focus for platform providers looking to expand offerings. Clickable debuted tools … Read the whole story
by Laurie Sullivan
Google has rolled out a data resource for marketers and advertisers dubbed Our Mobile Planet. The Web site provides free access to data and … Read the whole story
by Laurie Sullivan
Type-in ads, also known as CAPTCHAs, can improve brand recall by 67%, according to a study Solve Media plans to release Thursday. The company's … Read the whole story