SearchBlog
by Laurie Sullivan, Staff Writer
While talking with Suzy Sandberg, president at digital marketing firm PM Digital, around the holidays last year about optimizing paid-search campaigns, she spoke about using the weather to determine
product … Read the whole story
by Laurie Sullivan
Adobe Systems will push deeper into online marketing, adding features in the Adobe Digital Marketing Suite that can predict consumer behavioral patterns. Some of … Read the whole story
COMMENTARY
by Aaron Goldman, Op-Ed Contributor
In my last column, I dropped Searchery Rhymes/For bedtimes to go smooth without a peep./Today, I got some harder core prose/ For search pros … Read the whole story
COMMENTARY
by Janet Driscoll Miller
Schema.org is a shared vocabulary of semantic markup language (or structured data), similar to other languages before, such as RDFa and microformats. Schema uses … Read the whole story