Search & Performance Marketing Daily
Wednesday, March 28, 2012
  • Appolicious Rolls Out App Search Ad Platform

    Mobile app directory Appolicious is launching a keyword-bidded ad platform for running relevant ads that appear on the search results pages on its own ... Read the whole story

  • What WPP Invests In Google, Facebook, Twitter On Behalf Of Clients

    At the 4 A's conference in Los Angeles, Sir Martin Sorrell, CEO at WPP, said the ad industry is reaching an inflection point. Google ... Read the whole story

  • Content Velocity: Throwing Snowballs To Start An Avalanche In Search And Social

    Every day in nature, avalanches both big and small occur, in areas so unreachable and remote that humans never see them. In the world ... Read the whole story

  • Social Media Powers Instant Research Communities

    In addition to using social media for distributing advertising, marketers have long recognized that social media is a valuable tool for research -- and ... Read the whole story