Building content that is customized for search behavior on mobile devices is the key to success. This mobile-optimized experience will help both search engines … Read the whole story

Google has axed One Pass, the paid content platform, which it only launched in early 2011. The service never achieved significant traction with news … Read the whole story

According to new Whitepaper by the e-tailing group and Baynote, among surveyed merchants rating their top merchandising and navigational tactics for customer retention, evaluating … Read the whole story

Last week I posted some tips for optimizing your content for SEO. This week, however, I'll address something much more serious that you need … Read the whole story

Should "opt out" mean stop the collection of any data or should it mean opt out of certain use of information? As the debate … Read the whole story

Chris Copeland, CEO of GroupM Next, is a bit all over the place and extremely non sequitur during his opening presentation at the Search … Read the whole story

Joseph Rosenbaum, Partner and Global Chair, Advertising, Technology; Media Law Practice at Reed Smith LLP, kicked off day 2 of the MediaPost Search Insider … Read the whole story

Understanding sentiment though voice. Dell is analyzing the caller's voice - crunching data to determine the best response to address the consumers' needs, according … Read the whole story

That's right, according to an informal poll conducted by Aaron Goldman, Chief Marketing Officer of Kenshoo, Morgan Freeman is the most logical voice of … Read the whole story

Still relevant -- It's all about the information and what we control -- a theme introduced in the 1992 movie Sneakers, with Robert Redford … Read the whole story

Janel Landis Laravie, Chacka Marketing Founder, leads panelists Matt Ackley, Director of Media & Platforms, Google; Roger Barnette, President, IgnitionOne; Kevin Lee, Chairman and … Read the whole story

Who or what do you trust more with personal information -- your bank or the government? asks Joseph Rosenbaum, Partner and Global Chair, Advertising, … Read the whole story

Jump outside the digital spend and get the offline agency to work with the program, Kevin Lee, Chairman and CEO at Didit, told SIS … Read the whole story

43% of time is spent searching on sites other than Google, Yahoo, Bing and other traditional, according to James Green, CEO at Magnetic, which … Read the whole story

Are you a 501(c)(3) nonprofit organization located in the United States? If so, you could be eligible for the Google for Nonprofits program. Read the whole story

Two weeks ago I wrote about semantic search, and how Google in particular has begun dissecting the intent behind symptom-related queries. "Google's symptom search … Read the whole story

Does the search engine or SEM? Does Facebook own the data, the app or third-party? At the MediaPost Search Insider Summit on Tuesday, Alan … Read the whole story