SearchBlog
by Laurie Sullivan, Staff Writer
Real-time bidding (RTB) aims to fight the blindness and non-click stigma associated with Facebook ads. Marketers may have seen the last of weight-loss ads served to skinny people, dating sites … Read the whole story
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by Laurie Sullivan
AOL, Facebook, Google, the Interactive Advertising Bureau (IAB), Twitter and others have created an alliance to stop bad online advertisements. The team will lead … Read the whole story
COMMENTARY
by Steve Smith, Staff Writer
Shelf, aisle and mall maps are the next data sets that the AppGooSoft triumverate will battle to control. But should retailers be so quick … Read the whole story