At one point search industry insiders suggested Google and Microsoft would invest in Yahoo to support search efforts and save the company from bankruptcy. Rather than make that financial investment … Read the whole story
The Coalition for Innovative Media Measurement (CIMM), a trade group created by Madison Avenue and big media companies to research and develop better methods … Read the whole story
WPP innovations unit GroupM Next has hired Patrick Monteleone to the new post of director research and insights. Monteleone will work closely with GroupM … Read the whole story
Consumers are dissatisfied with online businesses. Overall, satisfaction for search engines, social media and new and information sites fell 1.6% to 74.2 on the … Read the whole story
In a move that will diversify it more aggressively into consumer research and analytics, TiVo has acquired TRA, a television audience researcher that currently … Read the whole story
"Adweek"'s headline reads "Digital Industry Cheers ..." and the first observer quoted in the "New York Times"' front-page coverage of Google's Marissa Mayer ascendancy … Read the whole story
I don't know if "shocking" is the right word. Improbable. Unexpected. Sad. Indescribable. Last Thursday Digg announced it had been sold to Betaworks for … Read the whole story