Sponsored Results could become the newest advertising offering in Facebook's search box, where ads appear alongside organic results linked to specific pages or places on the social network. Reports suggest … Read the whole story
Advertising will contribute $8.8 billion to social media global revenue of $16.9 billion this year, up from $11.8 billion in 2011, estimates Gartner. The … Read the whole story
Aegis Group this morning unveiled its second significant investment in a digital agency in China this week, announcing a "strategic" stake in Chinese search … Read the whole story
Google has announced a partnership program that allows third-party companies to use and sell its cloud services. The move identifies a need for a … Read the whole story
Google became a service provider Thursday with the official launch of Google Fiber. The service initially rolls out to support television and Internet access … Read the whole story
According to a new Insights Report, based on data from 563 million searches and 11 billion impressions in across the YP Local Ad Network, … Read the whole story
There is not a lot of overlap between the universes of Gord Hotchkiss and Marissa Mayer, but our orbits have intersected on a few … Read the whole story
You know that old saw about certain media not getting their fair share of ad dollars relative to the amount of time consumers spend … Read the whole story
Dan Salmon, Equity Research Analyst, Advertising and Marketing Services, BMO Capital Markets, gives us a snapshot of how advertising budgets get allocated: Paid media … Read the whole story