The launch of paid product listing ads in Google Shopping prompted Didit to acquire Inceptor, according to Didit Founder Kevin Lee, asserting that "Google's launch of that product has huge … Read the whole story
Massachusetts Institute of Technology researchers have developed a method to aggregate and organize fragmented information from across the Web, which competes with Google projects … Read the whole story
The ease of mobile search and the ability to find product information, prices and reviews while in a store has led to "showrooming," with … Read the whole story
Microsoft is rolling out a series of new ad units to support the more than $8.4 billion marketers spend quarterly on online media ads. … Read the whole story
A couple weeks ago, I was having lunch with my old pal, Tony Bombacino. One of the many things I love about Tony -- … Read the whole story
With three months to go until the U.S. presidential elections, political ad spending has already exceeded $500 million, as political candidates rush to target … Read the whole story
Ah, have the dog days of summer gotten online video ads down? ComScore's monthly report on online video viewing and advertising revealed that the … Read the whole story
Gannett Co. is acquiring social-media marketing firm Blinq Media to help build out its digital marketing services for brands and agencies. New York-based Blinq … Read the whole story
Social's influence on consumers continues to increase, depending on the network. Males seem to flock to tech-oriented sites, and females prefer more social-oriented sites. … Read the whole story
A new mystery shopper study by StellaService suggests that, at least for the $83.8 billion back-to-school season, in which two out of five consumers … Read the whole story