SearchBlog
by Laurie Sullivan, Staff Writer
Marketers allocated 16.3% of total search budgets to U.S. mobile search campaigns in Q3 2012 -- up from 14% in the year-ago quarter, according to a report released Thursday. Read the whole story
by Laurie Sullivan
The U.S. presidential candidates put a heavy focus on display, social and search ads during the first half of 2012. President Barack Obama spent … Read the whole story
by Laurie Sullivan
Email and search marketers might feel as if they have an uphill climb to influence new customers and secure old, but a recent study … Read the whole story
COMMENTARY
by Gord Hotchkiss, Featured Contributor
It's been over 10 years since John Battelle first started considering what he called the "Database of intentions." It was, and is: "the aggregate … Read the whole story
by Mark Walsh
Yahoo is getting back into the business, serving contextual ads on third-party sites through a new partnership with Media.net. The program allows publishers to … Read the whole story
COMMENTARY
by Daisy Whitney, Op-Ed Contributor
Facebook is still a dominant force in social advertising, but it has started to dip in video ad engagement. That's one of the findings … Read the whole story
COMMENTARY
by Kara Trivunovic, Op-Ed Contributor
I recently read a statistic in the Harvard Business Review that researchers who invested in brands based on online reviews did 7.9% better than … Read the whole story