Larry Kim predicts Barack Obama will win the vote for U.S. president "by a landslide" on Nov. 6. The WordStream founder bases his prediction on the amount that Obama and … Read the whole story
By 2016 local online, interactive and digital advertising revenue will reach $38.1 billion, according to BIA/Kelsey's Annual U.S. Local Media Forecast, 2011-2016 report released … Read the whole story
Original content continues to score with consumers, and Samsung in particular seems to be hitting on winning combinations in the original video sphere. Brands … Read the whole story
In the latest twist in the rapid evolution of online content marketing, a new platform will add a fourth term to Madison Avenue's Holy … Read the whole story
Upon landing on the Romney campaign donation page, I had the option to either complete the contribution form or explore the rest of the … Read the whole story
With more than 1 million spots aired to date during the 2012 political advertising season, according to a report released last week by the … Read the whole story
MediaVest USA and mobile ad network Millennial Media have struck a partnership giving the agency access to Millennials' proprietary data set and the ability … Read the whole story
Just out is Brand Keys' survey of some 16,200 consumers, who say they are going to spend 6% more than they did last year. … Read the whole story