SearchBlog
Google held a hackathon for Google TV and YouTube last weekend in Los Angeles to find innovative developers. The company has stepped up a search for new hires, mentioning multiple … Read the whole story
Marketers need to better communicate how revenue acquisitions goals and results contribute to companies' revenue growth. Although marketers are aware that search contributes to … Read the whole story
The app-driven mobile Web is presenting new opportunities and challenges for food brands. Indeed, 55% of IAB survey respondents say they have at least … Read the whole story
The Mobile Marketing Association and the Interactive Advertising Bureau have teamed up to introduce a set of mobile ad creative guidelines, aimed at simplifying … Read the whole story
- COMMENTARY
Managing your AdWords campaigns can be a daunting task, and many nonprofits just don't have the resources to outsource the day-to-day campaign management. Totally … Read the whole story
- COMMENTARY
'Relevance' can be so tightly and literally defined that marketers can eliminate an important activity every consumer craves: discovery. Macy's is thinking hard about … Read the whole story
