SearchBlog
by Laurie Sullivan, Staff Writer
Dear Google and Microsoft: I can see the potential of coupons attached to paid-search ads that appear not only in organic search results, but on map apps, email accounts and … Read the whole story
by Laurie Sullivan
Google has released a feature combining search advertising on AdWords with coupons and discount offers. Originally in beta, marketers expect a full rollout by … Read the whole story
by Laurie Sullivan
Apple has a new patent claim for a wearable video device designed like a wristwatch. With wearable devices waiting in the wings, marketers need … Read the whole story
by Wendy Davis
A law firm didn't violate Wisconsin's privacy law by using the names of rivals to trigger paid-search ads, a state appellate court ruled. Read the whole story
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by Mark Walsh
Since formally launching in September, Facebook Exchange, the real-time bidding platform has attracted 1,300 advertisers and is now processing over 1 billion impressions per … Read the whole story
by Wendy Davis
Google Wallet's privacy policy states that the company shares information necessary to process transactions. But many people didn't realize until recently that the company's … Read the whole story
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by Mark Walsh
The consumer shift from desktop PC to mobile devices is underway, but the marketing efforts of most high-tech companies are not following suit. A … Read the whole story
by Wendy Davis
The video-sharing service YouTube argues in new court papers that it has a free-speech right to continue to display the controversial "Innocence of Muslims" … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
With hundreds of thousands of possibilities, how do you grab the attention of consumers on smartphones and get them to use your brand's mobile app … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Brian Rauschenbach and Nora Park share their tips for remarketing success to help turn Web site visits into conversions. Aside from getting the items … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Peter Da Vanzo cites Mark Jeffrey, who delivered the keynote of the MediaPost December Search Insider Summit, when he talks about the post Google … Read the whole story