Tying together multiple profiles and networks to serve up information about a person, a place or a thing creates challenges for search engines. It's like stringing or graphing together an … Read the whole story
A change in consumer behavior continues to fragment the advertising industry, challenging brands, agencies, content marketers and application developers to capture consumers' attention. While … Read the whole story
U.S. consumers now spend 1 in every 10 discretionary dollars online -- about $190 billion overall in 2012, but it turns out that those … Read the whole story
Adam Sutton tells about a strategy from Build.com to personalize the shopping experience for each visitor. He takes us through five processes, such as … Read the whole story
Local business spending on digital promotions will grow 12% to $36.1 billion this year, as companies ramp up coupons and discounts. That total is … Read the whole story
SXSW Interactive is all about people. It is, of course, a forum for the latest and greatest groundbreaking approaches in creativity and innovation - … Read the whole story
The Chameleon Botnet discovered in February cost advertisers $6.2 million monthly, targeting more than 202 Web sites, and accounting for about 9 billion of … Read the whole story