Search & Performance Marketing Daily
Tuesday, March 26, 2013
  • A Grave Mistake, RIP Google Reader

    It's been about two weeks since Google announced that its Google Reader service will be discontinued on July 1. This myopic approach to cost-cutting ... Read the whole story

  • LinkedIn Improves Social Search

    LinkedIn on Monday got smarter with search features ranging from auto-complete and suggested searches to query intent algorithm and automated alerts. The social site ... Read the whole story

  • Google's Opt-Out Tool

    Google has introduced an opt-out tool for vertical search services that allows Web sites to opt out of having content that Google has crawled ... Read the whole story

  • Google Enhanced Campaigns Gets Keyword-Level URL Tagging

    A new parameter in AdWords Enhanced Campaigns within the Value Track keyword level URL-tagging feature allows marketers to direct users to device-specific URLs per ... Read the whole story

  • SEO: Tips For Getting Started

    Putting together a search engine strategy that works can seem daunting, especially for startups with limited resources. Calling it a do-it-yourself (DIY) strategy, Sujan ... Read the whole story

  • Customer Satisfaction Waning With Mobile Apps, Web Sites

    Brands must create marketing and commerce strategies that allow consumers to quickly move from mobile, desktop, call centers or physical stores. A ForeSee study ... Read the whole story

  • As Contempt For Push Grows, Branded Content Rises

    New research from Forrester shows that with consumer faith in digital ads falling again, branded content offers marketers a better way into the customer ... Read the whole story