Top-funnel campaigns convey what your company does, why your products are unique, and why customers should care about your company. There are many different … Read the whole story

Ugandan troops and roughly 100 advisors from U.S. Special Forces have suspended their search for Joseph Kony, the infamous leader of the Lord's Resistance … Read the whole story

As consumers get cozier with digital services -- and those services continue to improve -- major differences are emerging in the time they spend … Read the whole story

Tribune Publishing has partnered with LocalEdge, a digital marketing company owned by Hearst Corp., to offer small and medium-sized businesses a suite of online … Read the whole story

It's time we started thinking about mobile platforms and the concept of mobility in relation to its preceding century of mass communications in the … Read the whole story

Spreading the video wealth, AOL is expected to announce a dual-syndication agreement with Publishing Group of America. Per the deal, the AOL On Network … Read the whole story

Online video is still in its infancy. But man,what an odd looking baby. The NCAA March Madness online numbers prove there's a need and … Read the whole story

Google's privacy practices are drawing scrutiny by a growing number of regulators in Europe. This week, officials in Britain, Germany, Italy, Spain and the … Read the whole story

Keep bids up to date. If campaigns run out of a budget, the ads will stop serving up in Bing. Don't forget keyword targeting. … Read the whole story

Multitasking began in school while watching TV and doing homework. Now multitasking moves to watching TV and texting or tweeting on a mobile device, … Read the whole story

When you open a Web page and see the color red, does it influence you to scroll down the page or click on the … Read the whole story