SearchBlog
by Laurie Sullivan, Staff Writer
Search revenue rose 14.5% to $16.9 billion or 46% of 2012 revenue, compared with the previous year, according to the Internet Advertising Bureau. It's reflective of an increase in dependence … Read the whole story
by Laurie Sullivan
Google has released a series of specs and videos detailing developer guidelines for apps running on Google Glass, as the first pairs begin to … Read the whole story
by Laurie Sullivan
Digital ads and search engines influence consumer buying habits, but videos appear to offer the most support for consumers researching to buy a mobile … Read the whole story
by Wendy Davis
Yahoo has been hit with a federal lawsuit lawsuit for allegedly sending SMS messages to the wrong person. Philadelphia resident Bill Dominguez says Yahoo … Read the whole story
by Mark Walsh
Internet ad spending in the U.S. grew 15% last year to $36.6 billion. That growth rate marks a slowdown from the 22% gain in … Read the whole story
by Aaron Baar
"For us, our fans are discovering and consuming content on all devices. We wanted to create an experience for all those devices, and they … Read the whole story
by Gavin O'Malley
Thanks to continued innovation, Facebook remained the top global brand for the third quarter in a row. During the first quarter of 2013, the … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Setting up data fees, product listing ad (PLA) campaigns, and optimizing campaigns in the data feed are all part of creating successful campaigns. While … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Julie Joyce provides insight to help marketers better understand the meaning of a link network, and how to identify networked sites and know that … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Are consumers always signed into Twitter? I'm sure marketers are wondering how to make that happen. Kristi Hines creates a checklist for marketing brand … Read the whole story
COMMENTARY
by David Goetzl
Networks used to argue with considerable passion that making full episodes available online had little impact on ratings. The digital viewership was "additive," they'd … Read the whole story