SearchBlog
by Laurie Sullivan, Staff Writer
Marketers should take trust levels into consideration when optimizing a Web site for search queries, as well as paid-search ads. Survey findings released this week demonstrate why. Read the whole story
by Laurie Sullivan
What if an automated system on a brand's Web site noticed visitors had poor video playback when renting a movie and automatically generated an … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Making the most of the return investments on product listing ads takes more than wishful thinking and knowing the ins and outs of AdWords … Read the whole story
by Mark Walsh
Continuing to enhance its mobile offerings, Facebook on Tuesday unveiled a new look for mobile brand pages aimed at making it easier for users … Read the whole story
COMMENTARY
by Ashkan Karbasfrooshan, Op-Ed Contributor
These days, you have to be living under a rock not to have heard the term native advertising. There's no single, commonly accepted definition … Read the whole story
by Gavin O'Malley
Microsoft Advertising is rolling out a new ad format for Outlook.com called versaTiles. The new units consist of flexible "tiles" that give brands the … Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
Many moms and their mobile devices are inseparable. More than half (51%) of smartphone or tablet owning moms use their mobile device as part … Read the whole story
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by Mark Walsh
On Monday,Yahoo released an updated version of its flagship iOS app (in the U.S.) that incorporates technology from the Summly app, which was pulled … Read the whole story
COMMENTARY
by Ben Bernstein
Most businesses neglect their Internet video marketing, yet it is easy to fix the situation if you have a crisis on your hands. It's … Read the whole story
by Mark Walsh
Digital disruption of the media landscape will continue to drive M&A, partnerships and joint ventures this year. The communications industry will see continued consolidation … Read the whole story