Search & Performance Marketing Daily
Monday, May 20, 2013
  • Gmail Hangouts Disable Google Voice

    Google's new version of Hangouts for Gmail eliminates Google Voice features. The move is frustrating heavy users, many of whom disconnected landline phones in ... Read the whole story

  • LinkedIn Provides A Twist On Email Campaign

    DocuSign wanted to use third-party validation from customers to capture thought leadership and brand awareness, and build an online community around a target audience. ... Read the whole story

  • Yahoo To Buy Tumblr For $1.1 Billion

    The Yahoo board has agreed to acquire popular blogging site Tumblr for $1.1 billion in cash, according to reports Sunday. The deal, first reported ... Read the whole story

  • The Bid Management Tools Arms Race

    An arms race is a battle with no goal other than to stay ahead of the competition. Today, there is a competitive arms race ... Read the whole story

  • The Other Guy's Social Media

    Marketing is a matter of relativity. Not only is it crucial for you to present the right image - but it has to be ... Read the whole story

  • Gigya Improves Marketing, Adds 21 Social, Tech Partners

    Social services startup Gigya on Monday is expected to announce the addition of 21 social and marketing tech partners to its NEXUS Partner Ecosystem. ... Read the whole story

  • The Perils Of Google Glass

    Most of us have been there: you're sitting with a friend, maybe enjoying a nice meal or a glass of wine, and you get ... Read the whole story

  • Weather.com Develops Real-Time Data Ad Targeting

    Weather.com has begun using audience segmentation data from Lotame to develop real-time targeting services based on weather conditions, time and interests for companies like ... Read the whole story

  • Experience Trumps Device: Adaptive Engagement In An Omnichannel World

    Many organizations struggle to establish a seamless mobile experience. Relying solely on native apps does not deliver the fully connected sequential screen experience customers ... Read the whole story

  • Digital Boost: Ziff Davis Acquires NetShelter

    Ziff Davis on Monday announced the acquisition of content network NetShelter from ad platform inPowered. The NetShelter community includes more than 150 consumer and ... Read the whole story

  • LikeableAds.com Launches, With Focus On Social Media Ads

    To keep up with growing demand from Madison Avenue, the social marketing consultants at Likeable Media have debuted a media and planning department. Dubbed ... Read the whole story