SearchBlog
The next version of the marketing department will require a multichannel strategist to lead the company in creating content, and a team supporting analytics and attribution. The brand will need … Read the whole story
Apple will bring its native iWork suite of apps to the cloud, allowing users to create, access and edit documents from a Web browser … Read the whole story
- COMMENTARY
Since the most recent rollout of Google Penguin 2.0, marketers are turning toward the engine's Disavow Links tool to "bail" them out. The tools … Read the whole story
More than a year after selecting five mobile ad formats as part of its Rising Stars program, the Interactive Advertising Bureau on Monday released … Read the whole story
- COMMENTARY
David Mihm serves up insights on the way Google creates business listings and how marketers should fix the information when incorrect. Government and information … Read the whole story
Just over half (54%) of digital ads are "not in view" on a Web page when a consumer visits and then leaves the page. … Read the whole story
- COMMENTARY
While Mark Cuban is one of the nicer investors on Shark Tank, his online diatribes are lightning rods: readers in turn violently agree or … Read the whole story
The U.S. mobile video audience in the first quarter reached 45.3 million, up from 36 million a year ago. That 25% gain made the … Read the whole story
- COMMENTARY
Business leaders complain that big data is prohibitively complex and costly. But at the same time using these tools to improve customer experiences does … Read the whole story
