Directories still deliver high-quality leads, especially on mobile devices, according to a study released Wednesday by the Local Search Association. The trend will only increase as more consumers turn to … Read the whole story
Microsoft's partnership with Facebook takes Bing advertisements into Facebook. The two companies are testing several features, such as ad formats and how Bing ads … Read the whole story
IgnitionOne's management team and employees have funded a cash buyout from Dentsu, its parent company. The unwinding of the deal, which included digital ad … Read the whole story
In an ongoing series of how to optimize product listings on comparison shopping engines, Christina Hall explains how to keep up with regular required … Read the whole story
Brian Honigman provides a long list of content marketing tools to help marketers get started. He tells us how content helps craft a story … Read the whole story
The Children's Online Privacy Protection Act Rule went into affect this week, recently updated to keep up with the growing number of kids using … Read the whole story
Jessica Lee points to a new feature in Google AdWords that allows marketers to include testimonials as the company's organic search line listings. The … Read the whole story
Rob Stagno shows his bias in a post about big data, calling out significant advantages to working with an agency that can "own the … Read the whole story
With 43% of users saying they now read their emails most often on mobile devices, the expectation of friendlier formats is growing. In fact, … Read the whole story
Last night, instead of staying in a hotel room in Southern California, I hiked three miles inland from the Pacific Ocean and camped on … Read the whole story