SearchBlog
Forecasting the performance of paid-search campaigns has never been easy, but Strathcom Media found a bidding and budget automation tool that cut its cost per click in half. Read the whole story
Google and Microsoft are cultivating new revenue streams in non-advertising products. Some services that sit in the cloud aim to offset slowing online ad … Read the whole story
One of Yelp's new food ordering partners fielded over 1000 new restaurant inquiries in the days after the announcement. The company expects a quadrupling … Read the whole story
Online audio and video consumption surged in the first half of 2013, which tallied 50.9 billion audio and video streams in the first six … Read the whole story
Determined to avoid another disappointing quarter, AOL on Friday named Bob Lord -- former Global CEO of Razorfish and CEO of Publicis Groupe's Digital … Read the whole story
A privacy proposal calling for mobile app developers to provide consumers with so-called "short-form notice," which explains data collection practices in one or two … Read the whole story
- COMMENTARY
Understand context, device differences and a data plan before dipping seriously into cross-screen marketing campaigns. Read the whole story
- COMMENTARY
Specifically, AllThingD's Peter Kafka says, take the NFL Sunday Ticket from DirecTV when rights expire after 2014. Fans will pay to make the investment … Read the whole story
- COMMENTARY
Sherice Jacob shares a few social slip-ups made by big brands like Harry & David, Amy's Bakery, Whirlpool, Gasp Jeans Australia, and Abercrombie & … Read the whole story
