SearchBlog
by Laurie Sullivan, Staff Writer
Rather than a revolution, I call Google Chromecast an evolution of products the tech industry will continue to see in the near future. It even helps search marketers reach consumers … Read the whole story
by Laurie Sullivan
Mobile devices that turn into research and information tools tend to follow consumers from home to work, blurring the lines between personal and business. … Read the whole story
COMMENTARY
by Gord Hotchkiss, Featured Contributor
Last week, I talked about the chasm between marketing and sales in most organizations, with the customer left to perish in the middle. One … Read the whole story
by Laurie Sullivan
YieldMetrics will rebrand to Adomic next week, emphasizing the company's focus on real-time bidding to support advertisers moving ad dollars to RTB, according to … Read the whole story
COMMENTARY
by Tamara Weintraub
How do you know if your Web site is working to get you calls? If you want more calls from your Web site, the … Read the whole story
by Wendy Davis
The self-regulatory group Digital Advertising Alliance on Wednesday unveiled its long-awaited mobile privacy code, which sets out rules for collecting data and serving ads … Read the whole story
COMMENTARY
by Jamie Goin
We're not the first to say it, but it bears repeating. The current content marketing business - driven by blogs, podcasts (audio and video), … Read the whole story
by Mark Walsh
Mobile growth powered Facebook to a 53% revenue gain in the second quarter as the company's fortunes are increasingly tied to devices, not the … Read the whole story
COMMENTARY
by Lisa Glover
Compared to accessibility teens enjoyed a decade ago, the teenagers of today's generation live in a world where exposure to the media is right … Read the whole story
by Wendy Davis
PointRoll has agreed to settle a class-action lawsuit stemming from allegations that it circumvented the privacy settings of Safari users. PointRoll said in court … Read the whole story
COMMENTARY
by Steve Smith, Staff Writer
Well, go figure! Mobile devices really are person-to-person tools, despite our efforts to turn them into computers. Marketers need to start focusing on the … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
There's a difference between a customer and a lifetime consumer. So how does a brand turn an occasional customer into a brand advocate for … Read the whole story