SearchBlog
by Laurie Sullivan, Staff Writer
Marketers have finally caught up to the increase in use of mobile search by consumers. Not tablets, but rather smartphones. Google and Facebook will grab most of the mobile market … Read the whole story
by Laurie Sullivan
Paid-search visits accounted for one-third of total search engine visits to ecommerce Web sites in the first half of 2013, up from 26% in … Read the whole story
COMMENTARY
by Brian Rauschenbach
Though it might sound like something from Animal Planet, Google Panda is just as serious a matter for online marketers now as it was … Read the whole story
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by Laurie Sullivan
Nielsen Online Audience Segments - TV Viewing, has begun using eXelate conneX, a cloud infrastructure service, to segment, map, and create customer audiences it … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Facebook published a report Tuesday on its Web site with data on the requests the company receives from foreign countries about its users -- … Read the whole story
by Mark Walsh
To make it easier for businesses to run promotions on Facebook, the company is lifting the requirement that promotions on the social network must … Read the whole story
by Tanya Gazdik
Healthier food options such as Subway and Chick-Fil-A and brick-and-mortar shopping at Target and Walmart were some of the areas where Millennials defied the … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Looking for some tips on using customer personas and keyword research to increase conversions by 81%? A webinar highlighting the company One Call Now … Read the whole story
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by Erik Sass
Ethnic groups can share brand likes, but the most diversity in ethnic brand preferences was seen in the automotive category, where there was no … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Kristi Hines discusses how to use features beyond the standard Analytics reporting such as filters, advanced segments, custom reports, and dashboards. Screen shots support … Read the whole story
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by Steve McClellan
Google Maps is the most popular mobile app in the world, according to new research by London- and Singapore-based research company GlobalWebIndex. Read the whole story
COMMENTARY
by Steve Smith, Staff Writer
Ease of use trumps all other qualities when consumers enter a retail mobile site, and they will punish bad performance by going to a … Read the whole story