by Mark Walsh
Yahoo may have topped Google in U.S. traffic in July for the first time in two years, but that won't necessarily improve its ad … Read the whole story
COMMENTARY
by Wendy Davis, Staff Writer
It's been eight years since The Authors Guild sued Google for digitizing books and making them searchable. Since then, the ebook world has been … Read the whole story
by Laurie Sullivan
Twitter made its Lead Generation Card business available Thursday to all advertisers. The company had announced in May limited availability for the tool aimed … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Setting up email alerts from the AdWords interface to monitor scripts, as well as using labels to examine new accounts and tests, should become … Read the whole story
by Laurie Sullivan
The average cost per click for paid-search campaigns running on tablets should continue to move much closer to the average of campaigns on desktops, … Read the whole story
COMMENTARY
by Mike Doherty
Millennials represent the fastest-growing group for travel spending and, according to American Express Business Insights, their spending grew 20% in 2010 despite the down … Read the whole story
by Wendy Davis
In a blow to the Direct Marketing Association, a federal appeals court has revived Colorado's so-called Amazon Tax. The three-judge appellate panel that heard … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Kevin Less tells us about 10 conversion events that marketers should track. He believes these signals have significant value to businesses yet are often … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Ping Jen tells us about changes to Bing Ads editor in a recent post that highlights faster upload and download speeds and other capabilities. … Read the whole story
by Wendy Davis
TripAdvisor did not defame the Grand Resort Hotel and Convention Center by ranking it No. 1 on a list of dirtiest hotels in America, … Read the whole story