Search & Performance Marketing Daily
Monday, September 23, 2013
  • 'Harper's Bazaar' Launches First Native Ad Campaign With Nordstrom

    Hearst launched its first native advertising campaign on Harper's Bazaar with Nordstrom promoting the latest UGG Collection to foster strong conversations between the publisher, ... Read the whole story

  • Transparency Breeds Honesty, Tech Investments Across Ad Industry

    Transparency will drive publishers to create a better experience for consumers visiting their site, but it also will force platform companies like Marin Software, ... Read the whole story

  • Complex Media Raises $25 Million To Expand Video, Digital Efforts

    Complex Media has raised another $25 million in funding, the youth-focused media company announced on Monday. Led by Iconix Brand Group, this latest round ... Read the whole story

  • BBC.com, Quora Expand Partnership

    BBC.com and question-and-answer service Quora launched a trial Quora column over the summer fielding questions and topics posted by readers, editor Allison Busacca and ... Read the whole story

  • Most Digital Time Spent In Mobile

    There are 70 million tablet users-it's the fastest adopted technology since the cell phone. More than half (52%) of digital time spent is on ... Read the whole story

  • Millennial Adds Analytics Tools To Push Mobile ROI

    To help demonstrate the relationship between mobile advertising and actual sales, Millennial Media is rolling out a new set of analytics tools that attempt ... Read the whole story

  • A Search Plan For Year-End

    If fall is rolling in and we're starting to think of Halloween outfits, it means it's time to start planning your search campaigns for ... Read the whole story

  • My Data, Myself

    Personal data analytics is a fascinating counterpoint to the tag, track and target ethos of commercial data "collection." Here we see creative individuals leveraging ... Read the whole story

  • The Hottest Management Trend Right Now

    How do high-growth companies manage their people and teams today? Increasingly, the answer is with OKRs: Objectives and Key Results. Originally invented at Intel, ... Read the whole story