SearchBlog
Detours around a dead end are common. So go ahead. Optimize your mobile search strategy, but forgetting to update information in Bing and Google engines or Citysearch directories, navigation apps … Read the whole story
AOL, Microsoft and Yahoo want the industry to adopt programmatic premium ad buying, so the trio will create a common set of application programming … Read the whole story
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The consumer is in charge - we know that. What's news today is how quickly marketers are adapting. We're unshackling our thinking, and re-focusing … Read the whole story
AARP's unexpected Twitter moment came when Jeff Daniels took home the statue for the Best Actor in a Drama Series for his lead role … Read the whole story
Turner Broadcasting System became the latest Adobe Primetime customer Tuesday, furthering its adoption of video technology to power new TNT and TBS apps and … Read the whole story
Through Google's YouTube service, content creators can now use more than 100 tunes as background music for free. The move aims to give content … Read the whole story
Digital advertising will account for 22.7% of all worldwide ad investments this year, or about $117.60 billion -- up 13% compared with 2012, according … Read the whole story
With location-based technology playing a growing role in mobile marketing, the Mobile Marketing Association on Wednesday released a new guide outlining the technologies, metrics, … Read the whole story
PointRoll has promised to shed cookies it collected from Safari users in order to settle allegations that it circumvented their privacy settings, according to … Read the whole story
Opera Mediaworks, the mobile advertising unit of browser maker Opera, introduced new voice and ad units on Wednesday designed to drive engagement for developers … Read the whole story
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As companies create communication plans to meet consumers' needs, marketers face an important decision -- should they curate content from leading publishers and share … Read the whole story
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Google is now encrypting search traffic for all users who click on organic results, according to a report this week in Search Engine Land. Read the whole story
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Results from a national consumer survey conducted by Makovsky Health and Kelton show the average U.S. consumer visits the doctor 3 times a year, … Read the whole story
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From the first anticipatory moments, families are there at every turn, posting pictures as their "firsts" become likes and favorites. This level of engagement … Read the whole story
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Do you reach for your smartphone with your eyes barely open, while still in bed? Behavior plays a major role when it comes to … Read the whole story
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Keeping subscribers engaged is a longtime favorite topic of discussion. But over the last few years, as more inbox providers have adopted engagement as … Read the whole story
