SearchBlog
by Laurie Sullivan, Staff Writer
Plan to see plenty of Minions, Minnies, Wonder Womans, and "The Great Gatsby" flappers this Halloween when kids come knocking at the door. That's if you follow searches on engines … Read the whole story
by Laurie Sullivan
Google's update to its Terms of Service will enable the company to use shared endorsements in display ads through its +1 feature and product … Read the whole story
by Laurie Sullivan
Twitter's IPO put the company on edge after the S-1 filing revealed revenue bleeding from its advertising business. However, some believe those who are … Read the whole story
COMMENTARY
by Ryan DeShazer
This past week I was fortunate to be able to participate on a panel discussion titled "Moving Beyond Search & Retargeting: What's Missing from … Read the whole story
by Steve Smith
The same interactive video ads that Tremor Media has been serving into iOS and Android apps now can be extended into the mobile Web. … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Marketers have some rethinking to do. The encryption of organic keyword and referrer data by Google will influence major changes. Kevin Lee said marketers … Read the whole story
by Wendy Davis
Sen. Ed Markey (D-Mass.) is calling for the Federal Trade Commission to probe marketers' ability to track consumers when they access the Web from … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
As the online advertising industry heads into the holiday season it will become interesting to see how much consumers spend through mobile ecommerce sites, … Read the whole story
COMMENTARY
by Victor Wong, Op-Ed Contributor
As users migrate to mobile platforms so too must ad creative. Easier said than done. From design, to format choice to localization, mobile introduces … Read the whole story
by Gavin O'Malley
Checking off the hottest boxes in marketing today, mobile ad platform Airpush has acquired mobile native advertising and personalization technology provider Hubbl. Hubbl's personalized … Read the whole story
COMMENTARY
by Wendy Davis, Staff Writer
Google said today that it plans to start a program similar to Facebook's controversial sponsored stories ads. Specifically, the search company will now show … Read the whole story