SearchBlog
by Laurie Sullivan, Staff Writer
See the headline? For generations, many have believed that machines can do things better than people. How many times will you see a search ad before getting disgusted and thinking … Read the whole story
by Laurie Sullivan
Marin Software's new PositionLock feature senses shifts in ad position and automatically adjusts keyword bids throughout the day to preserve the advertiser's paid ad … Read the whole story
COMMENTARY
by David Karel
We have now turned the page to a new chapter in lead nurturing, where the other programs in your marketing mix can join hands … Read the whole story
by Laurie Sullivan
Google will soon work with Facebook through an agreement that allows advertisers using Google's DoubleClick ad-buying platform to buy retargeted ads on Facebook. Starting … Read the whole story
COMMENTARY
by Joseph Farrell
For any brand that is serious about engaging with Hispanic consumers, mobile is a critical channel, Not only is this audience devoted to the … Read the whole story
by Mark Walsh
In an editorial coup, Yahoo on Monday announced hiring popular "New York Times" tech blogger David Pogue to lead to the Web portal's consumer … Read the whole story
by Mark Walsh
Wikia -- which draws 61 million monthly visitors globally, according to comScore -- is expanding its mobile offerings and this year has added advertisers … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Sarah Rotman Epps hit the nail on the head when she wrote "there is no Internet of things." She points to a 2001 report … Read the whole story
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by Aaron Baar
"[Retailers should] embrace Wi-Fi because it allows customers to do additional research in the store in a way that is convenient for them, thus … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Courtney Eckerle gives us a look inside social media success at Neiman Marcus. The high-end retailer created an exclusive product launch on Pinterest and used … Read the whole story
by Mark Walsh
Facebook is adding video to its mobile app ad format. The company said potential customers will now be able to click to watch a … Read the whole story
COMMENTARY
by Ashkan Karbasfrooshan, Op-Ed Contributor
According to a Getty report, 90% of online video consumption will come from the 18-34 demo by 2015. I hope so, and I believe … Read the whole story