SearchBlog
Blocking search terms and aggregating others to identify trends typically becomes a focus at the end of the year, but a few end-of-year stories might have marketers scratching their heads. … Read the whole story
Reports have Google Ventures-backed search engine marketing company Trada closing its doors, but company founder Niel Robertson tells 'Online Media Daily' it simply restructured … Read the whole story
- COMMENTARY
I spent a few hours today talking with someone whose job is to do nothing. Let's call him James. To be honest, James' job … Read the whole story
Marketers have argued for years about the benefits of social marketing tied to search campaigns. A recent study suggests that if agencies and brands … Read the whole story
- COMMENTARY
Now more than ever before, marketers need to think holistically to take advantage of all of the opportunities that mobile provides. Do you actually … Read the whole story
The rapid rise of Facebook's mobile ad business is well documented, going from almost nothing before its IPO last year to nearly half of … Read the whole story
- COMMENTARY
Nathalie Nahai uses the term Web Psychology to describe the empirical study of online behavior. She believes there are three key things that marketers … Read the whole story
Continuing to reshape the advertising ecosystem, analysts are beyond bullish about digital video in 2014 and beyond. As a result, analysts expect print and … Read the whole story
- COMMENTARY
Content marketing is clearly catching on. Recent research shows that brands, agencies and publishers alike are fans, and each is deriving real value that's … Read the whole story
A research collaboration between MSL Group and Randi Zuckerberg, CEO and founder of Zuckerberg Media, editor-in-chief of Dot Complicated and former marketing director at … Read the whole story
