SearchBlog
It's pretty obvious that questions would fuel searches across Ask.com, but this year searches became a bit more intellectual, asking about everything from the typhoon in the Philippines to Obamacare … Read the whole story
Apple has acquired Topsy, a company that develops tools for analyzing Twitter traffic and tweets. The analytics company is one of the few that … Read the whole story
Consumers spend on average 5.1 hours weekly accessing the Internet on a computer, about 1.5 hours watching video online, and 1.3 hours watching video … Read the whole story
Varick Media Management is expected to today announce a partnership with Semcasting, an audience targeting platform that uses IP addresses instead of cookies. The … Read the whole story
Having the ability to reach the same consumer across various platforms has become an increasingly sought-after tactic among marketers. Location-focused mobile ad network Verve … Read the whole story
This year, marketers devoted 37% of their budgets to branded content, which averaged out to exactly $1,860,788 per brand. Although the percentage of overall … Read the whole story
Following strong performance from mobile devices in generating online sales on thanksgiving and Black Friday, Adobe reports similar hockey-stick growth for m-commerce on Cyber … Read the whole story
Longtime video search and ad platform Blinkx has extended its reach to mobile by acquiring one of the pioneers of mobile video monetization, Rhythm … Read the whole story
Publicis Groupe this morning announced the restructuring of Saatchi & Saatchi's South African operations, following the acquisition of search agency Synergize, whose 48-person team … Read the whole story
- COMMENTARY
The online video biz is firmly planted in mobile; that's where the users are headed. But video consumers of the YouTube variety are also … Read the whole story
- COMMENTARY
National retailers generally do not consider small businesses to be major competitors -- but they should. A Deluxe survey revealed that 95% of consumers … Read the whole story
- COMMENTARY
To improve planning, enhance performance and optimize spend, the most effective marketing organizations inject data and analytics into every phase of their marketing process. … Read the whole story
