SearchBlog
by Laurie Sullivan, Staff Writer
It will become natural for consumers to click on native ads in organic search results -- especially on Google, as the engine steps up its position to standardize product listing … Read the whole story
by Laurie Sullivan
Twitter has entered into a multi-year licensing agreement with Pitney Bowes to tap its location data for mobile services. The company will use the … Read the whole story
COMMENTARY
by Janet Bartoli
Google Hummingbird -- the newest and biggest update to Google's search algorithm -- has prompted businesses to reexamine their SEO and content management strategies … Read the whole story
by Laurie Sullivan
Adchemy continues to drive automation through software as a service tool. On Tuesday, the company will release a keyword tool that allows search marketers … Read the whole story
by Laurie Sullivan
Intuit has developed a customer-first approach supported through search engine marketing. A data-intensive paid-search strategy allows the company to make customers the center of … Read the whole story
COMMENTARY
by Ashkan Karbasfrooshan, Op-Ed Contributor
A couple of weeks ago, I was at YouTube's Lean-In event in Los Angeles. At day's end, Google's Chairman Eric Schmidt gave a talk … Read the whole story
by Gavin O'Malley
The long-awaited mobile revolution is presenting untold opportunities (and challenges) for retailers, but none more so than better big-picture ROI tracking. It may do … Read the whole story
COMMENTARY
by David Simon
The real power of paid media may actually lie in how brands use it to fuel the earned media social fire. More than serving … Read the whole story
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by Tyler Loechner
Real-time ad analytics platform Pixalate is expected to Tuesday announce it has raised $4.6 million in a Series A round of funding led by … Read the whole story
by Joe Mandese
TV ad targeting developer and ad network operator Simulmedia has closed on a $25 million round of funding from a group led by new … Read the whole story
COMMENTARY
by Steve Smith, Staff Writer
If Tumblr's gallery of top sponsored posts for 2013 is any indication, then much of "native" advertising still looks and feels a lot like … Read the whole story