SearchBlog
by Laurie Sullivan, Staff Writer
When companies increase their financial debt, it typically means that executives have confidence in the economy, according to a study released this week. Marketers can find that comment in the … Read the whole story
by Laurie Sullivan
Google is contemplating designing its own server chips, based on the ARM processor design, and replacing the Intel chips used today in its server … Read the whole story
COMMENTARY
by Gord Hotchkiss, Featured Contributor
Data is ubiquitous, and that is true pretty much everywhere. It was certainly true at the Search Insider Summit, where every panel and presentation … Read the whole story
COMMENTARY
by Rob Kurfehs
Google made headway in the early search engine wars by pushing relevance and authority as key components of its algorithm. SEO became less about … Read the whole story
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by Gavin O'Malley
Over the past six months, Provide Commerce -- the e-commerce company behind ProFlowers, Red Envelope, and other consumer-facing brands -- has been testing a … Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
As mobile technology for in-store shopper targeting becomes more refined, the question of consumer acceptance looms large. The obvious issue is that just because … Read the whole story
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by Tyler Loechner
VisualDNA, an audience insights company, today announced it has completed integrations with five technology platforms, including AOL Networks' Adap.tv and Advertising.com, DataXu, Krux and … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Sam Owen describes what he believes are 16 changes coming to Google paid search in 2014, starting with the fact that ads will become … Read the whole story
COMMENTARY
by Scott Allan
At a high level, good native ads convey the spirit and message of a brand without appearing overly promotional -- but as we've seen … Read the whole story