The media consumption patterns of Generation C are quite different than others. They are mostly part of the Millennium generation. Technology empowers this psychographic. They are driven by community and … Read the whole story
Google has begun to roll out a feature that more closely integrates Google+ with Gmail. The feature broadens the list of contacts when searching … Read the whole story
Yahoo on Tuesday announced several new ad initiatives at CES, along with unveiling its glossy new Tech and Food sites and its acquisition of … Read the whole story
A new analyst report suggests the shift to mobile devices is having an increasing impact on desktop usage of LinkedIn, putting more pressure on … Read the whole story
A Virginia appellate court has ruled that Yelp must turn over identifying information of seven commenters who criticized a local rug-cleaning business. Read the whole story
Success means doing better than before or achieving something desired. In business, some call it winning. This year, San Diego-based search agency Covario can … Read the whole story
MarketingProfs has posted a "quick how-to guide" for search retargeting, advising marketers to choose their DSP carefully, determine keywords and review creative before heading … Read the whole story
Final data from e-commerce holiday shopping continues to come in and paints a picture of the increasing influence of mobile activity. Some new findings … Read the whole story
Branded video reached new heights in 2013. More than 38% of new campaigns achieved more than 1 million views in 2013, compared with 26% … Read the whole story
As is always the case, this first full week of re-entry following the holidays has been tough. And maybe this one was tougher than … Read the whole story