SearchBlog
by Laurie Sullivan, Staff Writer
Keyword search terms that consumers query on google.com correlate to interesting trends. Searches for Facebook -- more than any other term -- have some sort of relationship with the unemployment … Read the whole story
by Laurie Sullivan
TagMan's plan to roll out cookie-less ad and conversion tracking technology could become the answer to cross-channel marketing and attribution. The technology, which supports … Read the whole story
COMMENTARY
by Sargi Mann
Marketers should not fear the endangerment of third-party cookies. Sure -- a world without cookies seems outside our comfort zone, but we still have … Read the whole story
by Laurie Sullivan
Google will offer hotels options for travelers to learn more about their services through high-resolution panoramic photos stitched together in a 360-degree view -- … Read the whole story
COMMENTARY
by Todd Wilson
Every marketer loves checking out the competition - and with the trackability of digital marketing and tools available to us today, it's never been … Read the whole story
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by Tyler Loechner
SeeWhy, a retargeting company, on Monday announced the availability of SeeWhy Ad Manager, a software-as-a-service (SaaS) meant for retail and ecommerce companies. The new … Read the whole story
by Laurie Sullivan
YouTube and DreamWorks will collaborate to produce daily original programming that is planned to launch this month. Insiders say the series should provide an … Read the whole story
COMMENTARY
by Maarten Albarda, Featured Contributor
In mid-December I trekked to the New York Googleplex Glass Annex (Glass-plex?) to pick up my Glass (glasses?). I have been experimenting with Glass … Read the whole story
by Joe Mandese
Patrick Bonomo is out as COO of WPP's Spafax Networks unit, and is now head of operations at sister WPP search shop Catalyst. Bonomo, … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
A couple of features in Google AdWords known as review extensions and shared endorsements will change the way marketers think about product reviews in … Read the whole story
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by Tyler Loechner
Advertising technology provider PubMatic on Monday announced the launch of new video ad-serving technology. The addition of video is not limited to one channel … Read the whole story
COMMENTARY
by Bob Lord
LAS VEGAS -- Whether you were sitting in a Chevy, trying on a stylish "wearable tech" pendant, or browsing everyday household appliances, if it … Read the whole story