SearchBlog
by Laurie Sullivan, Staff Writer
Tel Aviv-based SlickLogin CEO Or Zelig and CTO Eran Galili posted a note on the company's Web site during the weekend announcing that Google acquired the startup. Not a surprise, … Read the whole story
by Laurie Sullivan
Marketers may soon look toward companies licensing stock images and videos to integrate their third-party data into their predictive ad-targeting models. Read the whole story
by Karl Greenberg
Some, like Hyundai, had huge spikes on two occasions with their lead-up efforts. Only one, Chevrolet, which used the game to talk about its … Read the whole story
by Mark Walsh
Yahoo on Wednesday announced a research partnership with Carnegie Mellon University (CMU) that could help the Web giant accelerate development of more personalized services … Read the whole story
COMMENTARY
by Steve Smith, Staff Writer
Yet again, Microsoft is trying to leverage the diverse video assets it has stitched together across gaming, Web and now devices and even video … Read the whole story
COMMENTARY
by Marc Roth
Just as advertising reflects the world around us, the legal issues presented by marketing do the same. In our increasingly technological world, three trends … Read the whole story
COMMENTARY
by Todd Pasternack
At some point early this year, the MRC and IAB will announce a standard for in-stream video viewability, defining an ad as "viewable" if … Read the whole story
by Joe Mandese
First, let me apologize for this week's version of "Cover Story." The one we were planning got disrupted due to severe weather conditions. But … Read the whole story