SearchBlog
Brands and agencies invested more ad dollars for search ads running across Google and Bing during Q1 2014, compared with the year-ago quarter, per The Search Agency. Among its clients, … Read the whole story
Google reported revenue for the quarter, end March 31, 2014, rose 19% to $15.42 billion, compared with the year-ago quarter. The cost per click … Read the whole story
Advertisers are getting better at connecting with potential and existing customers through search and social campaigns, even on mobile. Marketers spent 26% of budgets … Read the whole story
Yahoo still awaits a turnaround in 2014. But the Web giant on Tuesday reported a modest revenue gain in the fourth quarter after four … Read the whole story
Rimm-Kaufman Group released its first quarter Digital Marketing Report showing U.S. paid search spend among its clients rose 17% year-over-year, slightly down from 19% … Read the whole story
Vertical Search Works on Tuesday announced it has acquired addGloo, a demand-side platform for online display advertising. VSW is a search marketing technology company … Read the whole story
Marketers have high expectations for mobile advertising, but investments still trail the media's potential. Most marketers still don't see great performance and have difficulty … Read the whole story
Vserv.mobi on Wednesday announced the availability of Search Intent Ads -- or search ad formats -- into its mobile real-time bidding (RTB) exchange. The … Read the whole story
Mobile ad platform Opera Mediaworks is boosting its reach among U.S. Hispanics through the integration of Hunt Mobile Ads, a mobile ad network focused … Read the whole story
MINI USA looked for a media partner to launch a new hardtop model working in tandem with its test drive promotion. The automaker chose … Read the whole story
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The Seattle-based startup Blab wants to become the crystal ball of advertising. It created technology allowing brands to predict, with 70% accuracy, trending topics … Read the whole story
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The multiscreen viewer truly does exist. Crossover between television viewing and online video watching is growing as TV viewers increasingly rely on digital outlets … Read the whole story
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Back in high school we called this "pissing in someone's corn flakes," but if you prefer Napoleonic metaphors, Google has "stolen a march" on … Read the whole story
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Last week my 3Q Digital colleague Susan Waldes wrote a blog post exploring all the ways that Google is steadily encroaching on the turf … Read the whole story
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Continuing its feud with Google, the Authors Guild has asked a federal appellate court to rule that the search company's book-scanning project isn't protected … Read the whole story
