SearchBlog
by Laurie Sullivan, Staff Writer
El Pollo Loco took to social media, asking its more than 14,000 Twitter followers and 100,000 Facebook fans to express their passion for the brand's fresh ingredients in its fire-grilled … Read the whole story
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by Laurie Sullivan
Agencies need to "bend their thinking" and become more flexible with contract rules. Fernando Bazan Athie, emarketing supervisor in LATAM at 3M, has stepped … Read the whole story
by Mark Walsh
Mobile is becoming all-purpose for travel. The mobile travel audience skews male (60%), with the majority in the 25-44 age range. The single biggest … Read the whole story
by Gavin O'Malley
Despite continued concerns about Twitter's ad strategy and its ability to scale usership, the company is widely expected to report another strong quarter. Betraying … Read the whole story
by Karlene Lukovitz
Moe's has invested in a "significant" national cable buy for a new 30-second ad that launched last week, and will run through May 18, … Read the whole story
COMMENTARY
by John Busby
According to Google, 70% of mobile local searches result in a consumer connecting with a business over the phone. And 66% actually visit the … Read the whole story
COMMENTARY
by Tom O'Regan
The affluent consumer has come a long way in the 21st century. Today's big spender is a working executive who is always on the … Read the whole story