SearchBlog
by Laurie Sullivan, Staff Writer
It became obvious early on that Google's Project Loon and its acquisition of robotics and hardware companies eventually would lead it to build satellites that bring Internet connectivity to people … Read the whole story
by Laurie Sullivan
Sony Computer Entertainment America (SCEA) will use YouTube to stream live their E3 press conference to gaming fans around the world -- the one … Read the whole story
by Laurie Sullivan
Forensiq has built lead and conversion fraud technology that has helped it to expand overseas. The advertising company, which works to eliminate display fraud, … Read the whole story
by Laurie Sullivan
MediaMath has closed another round of funding -- $73.5 million -- with plans to expand globally and support international offices in the EMEA, APAC … Read the whole story
by Laurie Sullivan
Cord-cutting will pay off for mobile advertisers as more consumers use smartphones at home to search and discover information. In fact, smartphone use in … Read the whole story
by Tyler Loechner
Global ad management firm Sizmek is expected to announce an addition to its Peer39 data this week that will allow advertisers to use real-time … Read the whole story
by Mark Walsh
New research from Forrester finds that only 46% of eBusiness executives surveyed have used a third-party service for measuring mobile activity. The pace of … Read the whole story
COMMENTARY
by Jared Belsky, Jason Lehmbeck
New platforms such as Wanelo, Houzz, Polyvore and Pinterest are giving us deeper insight into consumer behavior beyond intent that can be leveraged for … Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
The digital shopping journey is more complex than it may look. Many studies measure the impact of mobile devices on shopping based on consumers … Read the whole story
COMMENTARY
by Scott Holmes
Consumer shopping behavior can no longer be viewed as either in-store or online. The smartest brands and retailers are looking at how mobile and … Read the whole story
COMMENTARY
by P.J. Bednarski, Staff Writer
Ad Age gives a new reason to worry about the two-speed Net neutrality plan, and John Oliver provides all the ammunition to conclude it's … Read the whole story