SearchBlog
by Laurie Sullivan, Staff Writer
Pinterest has added a do-it-yourself (DIY) Promoted Pins tool that allows businesses to promote Pins and traffic clicks back to their Web site. Some view it as a tool that … Read the whole story
by Laurie Sullivan
Google wants brands to fix the links in search engine query results that make people think they found the information, only to click and … Read the whole story
COMMENTARY
by Laurie Sullivan, Staff Writer
Apple said during a keynote address at its Worldwide Developers Conference that it is working with the Mayo Clinic to integrate medical information via … Read the whole story
by Laurie Sullivan
Marketers may be spending more on mobile paid-search campaigns, but the ad market will continue to fragment as the money moves. This year brands … Read the whole story
COMMENTARY
by Gord Hotchkiss, Featured Contributor
Google has just surpassed Apple as the most valuable brand in the world. In diving deeper into this news, there are several angles one … Read the whole story
by Gavin O'Malley
Continuing to develop its native ad strategy, Twitter has agreed to buy Namo Media for an undisclosed sum. Twitter plans to add Namo's technology … Read the whole story
by Tyler Loechner
Since the Media Rating Council lifted its advisory on viewability ratings a little over two months ago, the digital ad industry has been quick … Read the whole story
COMMENTARY
by Matt Rosenberg
This Saturday, California Chrome will become the 34th horse in history to race for the elusive Triple Crown, one of the most renowned feats … Read the whole story
COMMENTARY
by Hugh Reynolds
What makes a mobile app successful? Is it a well thought out user interface? Or is it a large number of downloads? The answer … Read the whole story