SearchBlog
by Laurie Sullivan, Staff Writer
Apps not only change the game for mobile devices -- they have begun to alter the search behavior of consumers across the Internet, even when it comes to same-store sales. … Read the whole story
by Laurie Sullivan
Marin Software announced a partnership Tuesday with video distribution and data platform Channel Factory. The deal allows brands like Toyota to buy YouTube Trueview … Read the whole story
COMMENTARY
by Larry Alton
In search engine optimization, there are a slew of black-hat tricks that may be used, intentionally or not, in order to boost rankings. In … Read the whole story
by Wendy Davis
Apple's upcoming operating system could prevent analytics companies from tracking iPhone and iPad users in brick-and-mortar stores. The company said in an industry presentation … Read the whole story
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by Tyler Loechner
MyBuys, a personalized display and email retargeting firm, on Tuesday announced that it has added geotargeting options to its platform. The addition is intended … Read the whole story
by Mark Walsh
Location analytics firm Placed on Tuesday announced closing $10 million in a second-round funding led by Two Sigma Ventures, along with existing investor Madrona … Read the whole story
COMMENTARY
by Steve Smith, Staff Writer
Apple's reported acquisition of social search and contextual recommendation service Spotsetter surely will add to the company's attempts to prop up its mapping. But … Read the whole story
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by Tyler Loechner
PointRoll, a Gannett company, on Tuesday announced plans to release a video viewability tool for marketers. The tool will report whether in-stream videos were … Read the whole story
COMMENTARY
by David Grisim
Product sampling is being transformed by an approach called "smart sampling" that helps change sampling from a money loser into a positive ROI exercise. Read the whole story
COMMENTARY
by Wendy Davis, Staff Writer
The Interactive Advertising Bureau today launched an anti-malware initiative, which aims to rid the online industry of clicks generated by robots instead of consumers. … Read the whole story
COMMENTARY
by Mark Walsh
Among the top messaging apps, Tango might be thought of as the anti-WhatsApp. Unlike the famously ad-free app acquired by Facebook this year, Tango … Read the whole story
COMMENTARY
by Chuck Martin, Staff Writer
As in other aspects of commerce, consumers are looking to lean on mobile to aid in their grocery shopping. We know from numerous studies … Read the whole story