SearchBlog
Apps not only change the game for mobile devices -- they have begun to alter the search behavior of consumers across the Internet, even when it comes to same-store sales. … Read the whole story
Marin Software announced a partnership Tuesday with video distribution and data platform Channel Factory. The deal allows brands like Toyota to buy YouTube Trueview … Read the whole story
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In search engine optimization, there are a slew of black-hat tricks that may be used, intentionally or not, in order to boost rankings. In … Read the whole story
Apple's upcoming operating system could prevent analytics companies from tracking iPhone and iPad users in brick-and-mortar stores. The company said in an industry presentation … Read the whole story
MyBuys, a personalized display and email retargeting firm, on Tuesday announced that it has added geotargeting options to its platform. The addition is intended … Read the whole story
Location analytics firm Placed on Tuesday announced closing $10 million in a second-round funding led by Two Sigma Ventures, along with existing investor Madrona … Read the whole story
COMMENTARYApple's reported acquisition of social search and contextual recommendation service Spotsetter surely will add to the company's attempts to prop up its mapping. But … Read the whole story
PointRoll, a Gannett company, on Tuesday announced plans to release a video viewability tool for marketers. The tool will report whether in-stream videos were … Read the whole story
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Product sampling is being transformed by an approach called "smart sampling" that helps change sampling from a money loser into a positive ROI exercise. Read the whole story
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The Interactive Advertising Bureau today launched an anti-malware initiative, which aims to rid the online industry of clicks generated by robots instead of consumers. … Read the whole story
COMMENTARYAmong the top messaging apps, Tango might be thought of as the anti-WhatsApp. Unlike the famously ad-free app acquired by Facebook this year, Tango … Read the whole story
COMMENTARYAs in other aspects of commerce, consumers are looking to lean on mobile to aid in their grocery shopping. We know from numerous studies … Read the whole story
