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Miral Kotb has been dancing since she could walk because it gives her personal expression. Kotb also likes to write code for many of the same reasons. She combined her … Read the whole story
BrightTag has rebranded to Signal after acquiring the Chicago rival last month, but Joe Stanhope, senior vice president of marketing for the company, said … Read the whole story
- COMMENTARY
AddThis has launched an online marketplace featuring tools that let publishers serve more targeted content to Web site visitors. The company also expanded offerings … Read the whole story
Oracle has acquired LiveLook, giving clients the ability to browse and share information on a computer screen in real-time on the cloud. While the … Read the whole story
- COMMENTARY
There's great unease about native advertising, fed by some confusion over what it is and by a lack of candor over why there are … Read the whole story
"The New York Times" and "The Washington Post" have teamed with Mozilla to develop a content management platform that will allow them to better … Read the whole story
COMMENTARYAs a company known for mapping out people's movements, Foursquare's own pathway has never been easy to figure out. After starting out as a … Read the whole story
Google on Thursday announced it has acquired mDialog, a video advertising and analytics firm. Google is buying mDialog to offer "more ways for publishers … Read the whole story
- COMMENTARY
For all the buzz about native advertising, the term lacks a real definition. Related article links, promoted post advertising on social channels and even … Read the whole story
CANNES, FRANCE -- The head of the world's largest advertising company took a shot at the world's largest advertising festival for becoming too broadly … Read the whole story
- COMMENTARY
Concepts like site-level transparency, viewability and clarity in pricing have become more important because the end goal was fundamentally different. With video, the context … Read the whole story
The ad trade group Digital Advertising Alliance is urging the World Wide Web Consortium to pull the plug on its tracking-protection initiative, which aims … Read the whole story
- COMMENTARY
The over 50s are not feeling the love, advertisers. They're feeling excluded from direct advertising and are left shunned by brands that just want … Read the whole story
The platform -- which will serve messages in reaction to national and regional events, such as weather conditions, turns in the stock market, sports … Read the whole story
- COMMENTARY
A new launcher app from Nokia tries to cut through the clutter by learning what phone resources you need at any given time. It … Read the whole story
CANNES, FRANCE -- The backlash against native advertising formats continued Friday during the Lions Festival as one of the ad industry's luminaries -- BBH … Read the whole story
