SearchBlog
by Laurie Sullivan, Staff Writer
The Dutch company Mud Jeans set out to create a program based on a new philosophy that would enable consumers to rent -- rather than own -- a pair of … Read the whole story
by Laurie Sullivan
In what seemed equivalent to the entrance of a rock star taking the stage to entertain thousands of fans, YouTube CEO Susan Wojcicki kicked … Read the whole story
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by Laurie Sullivan
L.A.-based The Search Agency will announce Friday the acquisition of MoFuse. The technology will support mobile marketing campaigns for local businesses. Terms of the … Read the whole story
by Wendy Davis
The self-regulatory group Digital Advertising Alliance said on Thursday that it has developed an app that enables consumers to opt out of behavioral advertising … Read the whole story
COMMENTARY
by P.J. Bednarski, Staff Writer
Everybody takes shots at the big guy and in online video, nobody is much bigger than YouTube, where, as you read this paragraph, 100 … Read the whole story
by Mark Walsh
Facebook on Thursday introduced a new ad option that lets marketers showcase three different products in a single ad unit in retargeting campaigns on … Read the whole story
COMMENTARY
by Frank Riolo
Millennials are growing up. In my last Engage: GenY contribution, I highlighted the media's tendency to overlook the fact that many older Millennials are … Read the whole story
by Mark Walsh
If it wasn't already clear before the keynote at its I/O developer conference, Google's mobile strategy might be called Android Everywhere. The Internet giant … Read the whole story
by Larissa Faw
Charles Pinkerton is opening up Theseus Communications, his own communications strategy agency that will offer clients communications planning, media planning and buying, and search … Read the whole story
by Larissa Faw
Tuff Gong International, Ben & Jerry's and social media platform Tongal are celebrating the 30th Anniversary of Bob Marley's "Legend" with a cross-promotional project … Read the whole story
COMMENTARY
by George Simpson, Featured Contributor
I was all set to write a really thought-provoking, cerebral column on faking cultural literacy that probed how the Internet lets us skim the … Read the whole story
COMMENTARY
by Skip Brand
In the classic "Saturday Night Live" skit "Shimmer Floor Wax," Chevy Chase stars as the ad man describing a product that can be used … Read the whole story