The rise of video content and channels on YouTube makes it more difficult for channel owners to generate revenue -- but those who find a following can bring in tens … Read the whole story
Some of YouTube's fastest-rising video stars have the opportunity to make millions as more video shows turn into television shows and full-length feature movies. … Read the whole story
The media's love affair with sensationalistic nonsense took a turn for the moronic once again last week and "The Wall Street Journal" took another … Read the whole story
U.S. marketers spent 9% more on paid-search advertising campaigns in Q2 2014, compared with the prior year. Impressions fell slightly to 24%. The IgnitionOne … Read the whole story
The wearables market has exciting potential for consumers to shape the way we interact with computing devices, while making our lives easier, more productive, … Read the whole story
Michael Lieberman, co-president of Joule U.S., the U.S. arm of the WPP-owned mobile agency, discusses what exactly "mobile" means, whether it should even include … Read the whole story
Online video service Aereo suspended operations Saturday, just days after its defeat at the Supreme Court. Aereo's next move is still unclear, but the … Read the whole story
As part of a new campaign that aims to challenge common perceptions of aging, the Centrum multivitamins brand had eight real guys in their … Read the whole story
Is it time for marketers who use native advertising to wake up to the fact that they could be causing potential damage to their … Read the whole story
AudienceScience, a digital ad tech company that works directly with brands, on Monday announced the appointment of Frank Suljic as vice president of sales. Read the whole story
TV networks continue to seek video-on-demand alternatives to extend their live programming and other video assets -- and for good reason. Nielsen now says … Read the whole story
After what it considers to be a successful national test, Twitter is expanding its mobile app promotion ads worldwide. The ads in question direct … Read the whole story
Nobody talks much about politics until Labor Day and it ain't even July 4th yet. But Borrell Associates' new study on the future of … Read the whole story