Online sales among MarketLive clients rose 19.4% in the second quarter of 2014 on average compared with the prior year. Revenue rose nearly twice as fast as online Web site … Read the whole story
A group of consumers is asking a federal judge to grant final approval to a settlement requiring Google to pay $8.5 million to nonprofits … Read the whole story
StumbleUpon endures, and perhaps is so popular among the most savvy digital users because it seems to be a counterpoint to the cold, unadventurous … Read the whole story
Ahead of its second-quarter earnings report this week, Yelp on Monday introduced the ability for all users to post short videos of restaurants and … Read the whole story
In response to a recent IAB Europe report -- which found that 25% of European marketers have never heard of programmatic advertising -- the … Read the whole story
Much has been made of Facebook's success with mobile ads -- they helped the social network boost revenue by 61% year-over-year -- and AdRoll, … Read the whole story
There's no question that video is booming, with more videos, creators, platforms and distribution channels than ever. For marketers, this has created a palpable … Read the whole story
A new report suggests prestige hotels are missing opportunities to better compete with online travel agencies like Priceline and TripAdvisor when it comes to … Read the whole story
There were a few news items last week that seemed indicators of the fact that the end of the old marketing world is really … Read the whole story
Affiperf, the global trading desk of Havas, on Monday announced it has partnered with AOL and will use AOL's forthcoming "ONE" platform for programmatic … Read the whole story
Imagine you're a salesperson at a senior living community, and your customer is about to walk in the door. How do you avoid giving … Read the whole story
I went beacon shopping over the weekend. While many retailers have been dabbling with beacons for many months to see how they might work … Read the whole story